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The role of art as a method of activism must be elevated to the level of its capacity to change the hearts and minds of people.
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Art in media form, not only actively shapes attitudes, but it also conditions people to respond to things in a collective way, to develop shared feelings of ill-will and hatred, and to react impetuously without further thought or self-examination. Forms of media such as TV and film actively (p)redefine and engineer subconscious beliefs about people not familiar to us. These beliefs then feed into emotional responses. This is a technique that allows information to bypass any conscious thought. Equally impactful are the performing arts, poetry, music and fine art, which can transform lives by changing the way we look at and listen to the world.

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Art should not only be seen as a means for satisfying decorative desires, nor should the implementation of art programing be viewed as a supplemental means for entertaining crowds. The role of art in activism must be elevated to the level of its capacity to change the hearts and minds of people. When rational lived experiences are not enough to change people's minds, attitudes, and behavior, art and popular culture have the potential to touch people on deeper levels of consciousness. 

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  • HOME
    • Our Mission
    • Pastor Isaac Scott
  • QUARTERLY SHOP
  • Quarterly Films
    • Media Production Group
    • Creative Design Service
    • Video Service
  • Quarterly Institute
    • Life Lessons (Bible Study)
  • OPINION